Fitz Cold Brew Coffee

“Go Make Your Mark”

Fitz Cold Brew was named after its founder, William Fitz Donovan. An innovative man who wore a tie every day, as a symbol of his commitment and passion to his coffee-making craft. Drinkers of Fitz Cold Brew carry on his ambitious, go-getter spirit. They blaze their own trail, and be their own person. They redefine labels and shrug off expectations. By drinking Fitz, it gives you the boost you need to go out there, and make your mark on the world.

Art Director: Hannah Kennedy

Junior Art Director: Jordan Nussbaum

Copywriter: Tim O’Brien

“Skip Ad”

AD: Hannah Kennedy

CW: Tim O’Brien

Production: Protokulture

“This is Fitz”

AD: Hannah Kennedy

CW: Tim O’Brien

Production: Protokulture